This Year’s Most Popular Blogs
As another year comes to a close, we would like to reflect on the past year by highlighting a few of our most popular blogs of 2023. We look forward to providing more informative content as an industry leader in 2024. May the new year bring with it success and joy!
3 Reasons to Use a Recyclable Padded Mailer in 2023
A recent survey revealed that 55% of U.S. consumers have significant concerns about the environmental impact of product packaging. Responsibly sourced paper products like Tension’s recyclable padded mailer can help satisfy changing demands, while also offering flexibility in both design and functionality. In this blog we shared three reasons why you should use a recyclable padded mailer: Recyclable Padded Mailer
Tension Corporation Announces New Division Name
The Tension Corporation, a global leader in envelope products, packaging and packaging automation solutions, launched the new division name for its Envelope Division. The new name, the Envelope and Print Division of Tension Corporation, reflects the growing line of printed products and print services available for customers. Read our official statement on our division renaming: Tension Envelope & Print
UV Ink: Part 1, 2 and 3
The Ultraviolet (UV) printing process uses specialized ink that is designed to cure instantly. More specifically, UV ink is a type of radiation ink that consists of pigments dispersed in liquid prepolymers, monomers and initiators that release free radicals which instantly polymerize the ink to a dry, tough thermosetting resin on exposure to intensive UV radiation. In this three-part blog series we look into what sets the UV printing process apart: UV Ink Part 1: What to Know About Using UV Ink , UV Ink Part 2: When to Use UV Ink, UV Ink Part 3: UV Enhancements & Sustainability
Pad Your ROI With Roll-to-Roll Litho
Traditional die-cut litho envelopes are printed in sheets, die-cut, and then placed on an envelope folding machine. In the roll-to-roll process, one roll of substrate is continuously fed through a printer before it is re-rolled and placed on another machine to be cut and folded into envelopes. In this blog we review the benefits of this printing method: Roll-to-Roll Litho
Generations and the Mail
The four generations that have the most buying power are generation Z, millennials, generation X and baby boomers. These generations each have a different response to and feelings about direct mail. In this blog, we will focus our attention on gen Z and their relationship with direct mail. This four-part blog series examines each generation and we share examples of Tension products that suit each generation: Gen Z, Millennials, Gen X, Baby Boomers
2024 Mail Growth Incentives from the USPS®
The U.S. Postal Service (USPS®) is launching a new way for mailers to save in 2024 with new incentive programs in an effort to increase mail volume. The two new incentives are the First-Class Mail® Growth Incentive and a Marketing Mail® Growth Incentive. Both incentives encourage mailers to increase their year-over-year mail volume to receive a 30% postage credit for eligible mailings. You can learn more details on these two incentives in our blog: Mail Growth Incentives
Ready for the 2024 Election Year?
Trust is a top concern for most voters today, making direct mail especially effective come election season. In this blog we share insights and best practices to craft a winning direct mail campaign: Election Direct Mail
About Tension Corporation
Tension Corporation is a global leader in envelope products, packaging and packaging automation solutions. It is a privately held and operated, international company based in Kansas City, Mo. Tension manufactures billions of envelopes annually and their envelope division serves a variety of industries, including financial, insurance and direct marketing, plus they work directly with third-party providers. The packaging and automation division of Tension provides software, consumables, automation and service and support for fulfillment to the e-commerce and pharmaceutical industries.