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Bert Berkley, Tension’s Chairman Emeritus, Leaves Lasting Legacy
Mission Hills, Kansas – Bert Berkley, born in Kansas City on May 8, 1923, passed away in his native city on July 16, 2024, at the age of 101. He lived a remarkably full life, had an unwavering devotion to his family, was exemplary in his ability to make friends from a wide diversity of…
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Building Quality Across Industries and Through Generations
In June’s edition of Ingram’s magazine, Tension was recognized as one of Kansas City’s 50 Most Impactful Companies. The late Bert Berkley, grandson of the founder, was also honored. Both the Berkleys and Tension have made long-standing contributions to Kansas City. Read the piece in its entirety below. The iconic Tension Envelopes sign has been…
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Earth Day and ESG at Tension
How Building Strong Environmental, Social and Governance Policies Makes Good Business Sense Earth Day, first established on April 22, 1970, is a global reminder to take steps to preserve the earth for future generations. Since its inception, Earth Day has inspired millions worldwide to take action and promote sustainable policies for the protection of our…
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Tension Aligns with BlueRidge Data for Enhanced Data Matching
Gift Lift™ Facilitates Nonprofits’ Matching Gift Opportunities Kansas City, Mo. – Tension Corporation, a leader in nonprofit and higher education direct mail, has named BlueRidge Data as its data provider for its Gift Lift™ gift matching program. Tension’s Gift Lift service drives campaign and gift matching opportunities using an organization’s donor list and provides quality…
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2023: A Year in Review
Take a look back at some of our most popular blogs from the year.
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Taking a Lean Approach at Tension
Lean is a systematic approach of continuous improvement based on setting standards aimed at eliminating waste throughout an organization.
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Baby Boomers and Direct Mail
Baby boomers trust and utilize direct mail more than any other generation.
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‘Keep Pushing the Envelope!’
Maynard Benjamin, advocate for the envelope industry and paper-based communications, shares memories and advice from a career well spent.
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Generation X and Direct Mail
Transparency and Practicality Are the Keys to Earning Gen Xers’ Attention and Business In previous blogs we explored the relationships that Gen Z and Millennials have with direct mail and the best way to approach them. Each of the generations respond differently to direct mail and it is important that marketers understand these often subtle…
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