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Decoding USPS® Acronyms: A Guide for Mailing Industry Professionals
An overview of some of the most commonly used acronyms used by the Postal Service. This year’s opening session at the National Postal Forum (NPF) featured line dancing, outstanding country…
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What Is the Postal Service Universal Service Obligation?
Understanding what is the USPS’s USO and its functionality To better understand the Postal Service and its role in creating the fabric of the United States, let’s take a closer…
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Artificial Intelligence and the Integrated Technology Promotion
How you can use integrated technologies to save on postage with the USPS® promotions. Artificial intelligence (AI) is transforming nearly every aspect of our lives. It is even poised to…
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Bert Berkley, Tension’s Chairman Emeritus, Leaves Lasting Legacy
Mission Hills, Kansas – Bert Berkley, born in Kansas City on May 8, 1923, passed away in his native city on July 16, 2024, at the age of 101. He…
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Building Quality Across Industries and Through Generations
In June’s edition of Ingram’s magazine, Tension was recognized as one of Kansas City’s 50 Most Impactful Companies. The late Bert Berkley, grandson of the founder, was also honored. Both…
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Earth Day and ESG at Tension
How Building Strong Environmental, Social and Governance Policies Makes Good Business Sense Earth Day, first established on April 22, 1970, is a global reminder to take steps to preserve the…
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Tension Aligns with BlueRidge Data for Enhanced Data Matching
Gift Lift™ Facilitates Nonprofits’ Matching Gift Opportunities Kansas City, Mo. – Tension Corporation, a leader in nonprofit and higher education direct mail, has named BlueRidge Data as its data provider…
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Taking a Lean Approach at Tension
Lean is a systematic approach of continuous improvement based on setting standards aimed at eliminating waste throughout an organization.
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Baby Boomers and Direct Mail
Baby boomers trust and utilize direct mail more than any other generation.