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2024: A Year in Review
This Year’s Most Popular Blogs As 2024 draws to a close, we take a moment to reflect on the year by showcasing some of our most popular blogs. As an industry leader, we’re excited to continue delivering valuable content in the year ahead. Wishing you a new year filled with success and happiness! TEN Groove…
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How and Why to Set Up a USPS® Mailing Permit
A helpful guide for every mailer We’re all looking for ways to save time and resources. Obtaining a USPS® mailing permit can help marketers and mailers do exactly that by allowing them to mail at commercial prices and streamline processes. What is a Mailing Permit? As defined on the USPS website, a mailing permit is…
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Planning Your Next Print Marketing Campaign
Tips for Streamlining the Process and Optimizing Results Print marketing is a form of marketing involving printed materials curated for a specific target audience. It is one of the most effective ways to engage your target audience, and it can take many forms including: Print marketing has proven, time and again, to be a potent…
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Direct Mail Best Practices for Designing for Impact
On June 13, Tension hosted a webinar as part of our ongoing “Lunch & Learn” series: “Best Practices for Your Direct Mail Campaigns to Boost Donor Engagement.” In this third webinar recap blog, we’ll focus on how to design for impact for a nonprofit audience. To watch the webinar in its entirety, please click here. …
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Direct Mail Best Practices for Data Hygiene
On June 13, Tension hosted a webinar as part of our ongoing “Lunch & Learn” series: “Best Practices for Your Direct Mail Campaigns to Boost Donor Engagement.” In this second webinar recap blog, we’ll focus on why data hygiene is so important and share tips for keeping a clean list. To watch the webinar in…
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Champions of Change: Insights from the 2024 Bridge Conference
The Envelope & Print Division of Tension sales team shares their most memorable parts of this year’s show. From July 31-August 2, 2024, the Bridge Conference returned to National Harbor, MD. During the show, Tension had the opportunity to meet with customers, prospects, and leaders in the nonprofit space. In this blog, our sales team…
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Direct Mail Best Practices for Donor Engagement
On June 13, Tension hosted a webinar as part of our ongoing “Lunch & Learn” series: “Best Practices for Your Direct Mail Campaigns to Boost Donor Engagement.” In this first webinar recap blog, we focus on the six most important tips for creating an effective nonprofit direct mail campaign. To watch the webinar in its…
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Tension Corporation Celebrates 100 Years of Excellence in Des Moines, Iowa
Tension – Des Moines Commemorates Centennial Celebration on August 11, 2024 Kansas City, Mo. — Tension Corporation proudly announces the 100th anniversary of opening its Des Moines location. Tension Corporation, now 138 years old, broke ground in Des Moines on August 11, 1924, helping it grow from a Kansas City-based business to a nationwide operation…
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Bert Berkley, Tension’s Chairman Emeritus, Leaves Lasting Legacy
Mission Hills, Kansas – Bert Berkley, born in Kansas City on May 8, 1923, passed away in his native city on July 16, 2024, at the age of 101. He lived a remarkably full life, had an unwavering devotion to his family, was exemplary in his ability to make friends from a wide diversity of…
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